Promotion / Marketing
Music marketing tips, playlist pitching guides, and promotion strategies to grow your fanbase.
December 18, 2025
Are Genres Still Relevant Today?
Music discovery has shifted from strict genre labels to mood, energy and real listening moments. This article explores why genre still matters for identity but no longer controls how fans find new music.
December 8, 2025
There Is No Magic Wand For Music Promotion
Ads are not a shortcut for music promotion. If your song, targeting, and content are not ready, multi channel tools just spread the failure. This article walks through what to fix first.
November 23, 2025
Setting Up Your Song's Energy, Mood & Vibes on SongTakes
Learn how genre, mood, energy, and vibe tags shape your song’s discoverability. This guide breaks down every category in SongTakes and shows how to choose the metadata that helps listeners find your music.
November 12, 2025
Connections: The Key to Growing as a Musician
Building a music career starts with relationships. From open mics and online groups to collaborations and fan support, these practical steps help you connect, grow, and open new doors in your journey.
November 3, 2025
Finding Your Artistic Identity: The Foundation of Every Career
Every real artist goes through the phase of figuring out who they are. This is about clarity, not perfection. Learn how to find your artistic identity and build your world.
September 7, 2025
AI Tools Every Musician Should Know for Smarter Marketing
AI won’t replace musicians, but it can make marketing faster and smarter. Learn how indie artists use AI for captions, bios, pitches, and visuals with SongTakes.
July 19, 2025
Band Website Best Practices
A great artist website makes it easy to hear your music, understand who you are, and take action. Whether that’s streaming, following, or reaching out for a gig. Keep it simple and real.
June 18, 2025
How to Identify Your Song's Mood
Understanding music's emotional tone is key to songwriting. Use our song mood guide—with examples and tips—to craft intentional, emotionally resonant tracks that connect with listeners.
June 5, 2025
Music Blog Submissions: What Works, What Doesn’t
Want to get your music featured on blogs? This guide breaks down everything you need to know—from crafting the perfect pitch to building real relationships and finding the right outlets.
June 1, 2025
Music Marketing 3 of 3: Build Your Audience
From choosing the right platforms to content that connects, this final part of our series helps indie musicians grow their audience with smart, sustainable promotion - without spamming or selling out.
May 31, 2025
Music Marketing 2 of 3: Build a Brand That Actually Connects
Your brand is more than a logo - it’s the full experience you offer fans. In Part 2, we cover voice, visuals, and consistency so your brand stands out and stays true to your sound.
May 30, 2025
Music Marketing 1 of 3: Know Your Sound, Audience & Goals
Tired of guessing your next move? This guide shows indie musicians how to define their sound, find real fans, sharpen their brand, and launch music with a strategy that actually works.
May 29, 2025
How to Write Song Descriptions That Actually Work (For Fans, Curators & Algorithms)
Song descriptions help your music get found, understood, and shared. This guide breaks down what to say, how to say it, and why it matters — with examples and templates that actually work.
May 18, 2025
The Ultimate Guide to Electronic Press Kits (EPKs) for Musicians & Bands
A strong EPK helps you get booked, covered, and taken seriously. This guide shows indie artists how to build a press kit that works—what to include, who it’s for, and how to make it easy for venues, media, and industry reps to say yes to your music.
May 15, 2025
An Indie Musician's Guide to Getting Songs on Playlists
Writing a great playlist pitch can be the key to unlocking new listeners. With the right approach—clear, personal, and professional—you can boost your chances of getting featured and build real industry connections.
May 6, 2025
Breaking Through the Noise - Independent Musicians
It’s easier than ever to create and share music—but harder than ever to stand out. This guide breaks down the real-world challenges indie artists face and offers a clear, honest game plan for building momentum and finding success.
May 6, 2025
Top 7 Marketing Strategies For Musicians
Marketing your music isn’t about chasing trends — it’s about clarity, consistency, and connecting with the right listeners. These proven strategies help artists build momentum and stand out in today’s music industry.
May 2, 2025
Promote Your Music Online
Promoting your music online doesn’t require a label or a huge budget — just a smart, consistent approach. These real-world strategies can help independent artists grow their audience, build real connections, and get their music heard.
April 29, 2025
Social Media Marketing for Indie Musicians
Social media isn’t just for promotion—it’s a powerful way for indie musicians to connect, grow, and get heard. With the right strategy, consistency, and creativity, you can turn followers into loyal fans.